Colors of Roshni x Slashie Connects

Slashie Connects is a summit-first digital community built by and for Slashies to cultivate and amplify their (side) hustle.

I joined the team in March of 2021. Since then, my main responsibilities are to create a social strategy around key occasions and events. My role includes copywriting, design, strategy, social media posting and engaging, deck making, and more.

Our 2023 Slashie Summit event in May consisted of 2 keynotes, 10 panels, 32 small businesses, 75 speakers, and 400 attendees.

We hosted our annual event Slashie Summit in May 2022, a one-day immersive event comprising 30 small businesses, 70 speakers, 9 panels, 1 fireside chat, and 300 attendees.

STRATEGY

COPYWRITING

DESIGN

EXECUTION

ENGAGEMENT

REPORTING

slashie summit | may 2023 | nyc

KEYNOTES

PERFORMANCE

FIRESIDE CHAT

ACTIVATIONS

PANELS

SPEAKERS

BUSINESSES

400

ATTENDEES

theme illustration

Designed a digital lettering illustration of our theme ‘Honor Your Journey’ that was shared on social and in the digital and printed program.

slashie summit | may 2022 | nyc

PANELS

KEYNOTES

FIRESIDE CHAT

SPEAKERS

BUSINESSES

300

ATTENDEES

content creation

SS'22 Influencer Dinner Recap

SS'22 Recap Reel

SS'22 Outfit Illustration Reel

thank you note design

Designed the thank you note card complete with an illustration of ‘there’s room for all of us,’ reinforcing our community over competition theme.

This was included in every gift box delivered to the speakers before the summit event.

program design

I designed a 22-page program for Slashie Summit.

This was distributed digitally through a QR code as well as a small quantity available in person.

more to love

brown girl magazine

pooja bhatnagar

hello prosper

sukoon active

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